SOUL PREMIUM CACHACA
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Soul® Premium Cachaça stands as a beacon of excellence in the world of artisan cachaça, celebrated for its unmatched quality and authenticity. Crafted from the finest natural cane sugar sourced from the heart of Brazil, Soul® Premium Cachaça embodies purity, boasting a formulation free from additives, preservatives, and gluten.
Perfectly suited for an array of cocktails, Soul® Premium Cachaça shines in the Classic Caipirinha and offers endless possibilities for bartenders to innovate with creative twists on traditional drinks.
Adhering to rigorous production standards and meticulous quality control, Soul® Premium Cachaça leverages time-honored techniques to achieve its distinguished reputation. This commitment to excellence is reflected in prestigious accolades, including a 92-point rating from Wine Enthusiast Magazine, a 93-point rating from The Tasting Panel Magazine, and a Double Gold Medal from the New York Wine & Spirits Competition.
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HOW SOUL IS CREATED
At Soul®, crafting the finest cachaça begins with selecting the highest quality ingredients. Our journey starts in the lush estates of southern Brazil, where we cultivate our sugar cane under optimal conditions. Grown naturally and with careful attention, our sugar cane undergoes a rigorous quality inspection before it is meticulously cut and pressed to extract the sugar cane juice. This crucial step occurs within four hours of cutting, ensuring the juice retains its unparalleled freshness and rich, natural flavors.
Immediately following the extraction, we commence the fermentation process, which is key to preserving the cane’s grassy, natural, and earthy essence. During fermentation, we adopt a meticulous approach by discarding the "heads" and "tails" of the batch. This practice eliminates any impurities, leaving only the pure and refined "heart," which is the best part of the fermentation.
The carefully selected "heart" is then distilled with precision to craft the distinctively smooth and flavorful profile that defines Soul® Premium Cachaça. Our commitment to purity and quality means we use no additives, preservatives, GMOs, or coloring, ensuring that every bottle of Soul® remains true to its natural origins. Additionally, our cachaça is entirely gluten-free, making it a pure and safe choice for all to enjoy.
This dedication to quality at every step of the process ensures that Soul® Premium Cachaça stands out as a superior, artisanal spirit, perfect for both classic cocktails like the Caipirinha and innovative bartender creations.
THE ROOTS OF SOUL
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The story of Soul® Premium Cachaça begins with our founder, Mark Lester. With Portuguese blood running through his veins, Mark's lineage is a vibrant tapestry woven with threads from Portugal, Africa, and Brazil. His grandparents, resilient and adventurous, fled Mozambique and Angola during tumultuous times in the wake of the Portuguese dictatorship's fall, finding refuge and a new home in the lively city of Rio de Janeiro, Brazil.
Growing up, Mark's life was enriched by the diverse cultures of his heritage. His childhood was punctuated by magical visits to his grandparents in Rio, where the spirit of Brazil was ever-present. These trips became even more frequent during his college years, as he sought solace and inspiration in Brazil during school breaks. It was during one of these formative visits that Mark was introduced to cachaça—the soul of Brazil. The moment he tasted this unique spirit, he fell irrevocably in love with it.
After college, Mark ventured into the corporate world, but the allure of cachaça never left him. His passion for the spirit and frustration with the lack of high-quality cachaça in the United States led him to a pivotal decision: he would bring the authentic taste of Brazil to American shores.
Mark's journey to create Soul Premium Cachaça was marked by years of diligent research and numerous trips to Brazil. He immersed himself in the rich culture and history of cachaça production, learning from master distillers and exploring the finest sugarcane plantations. His dedication paid off when he finally curated a collection of exceptional cachaças that captured the essence of Brazil's spirit.
With his vision in place, Mark opened a restaurant and bar in Newport, Rhode Island. It quickly became a haven for cachaça enthusiasts, who were captivated by the unparalleled quality of Soul Premium Cachaça. Word spread, and soon, Soul garnered a devoted fan base that extended far beyond Newport.
Fueled by this success and the unwavering belief in his product, Mark embarked on a mission to share Soul Premium Cachaça with the world. Today, Soul Premium Cachaça is celebrated globally, renowned for its exquisite flavor and the authentic Brazilian experience it offers.
Soul Premium Cachaça embodies the vibrant spirit of Brazil—its rich culture, its passion for life, and its commitment to quality. Every bottle tells the story of Mark's heritage, his love for Brazil, and his relentless pursuit of excellence.
Join us in raising a glass to Soul Premium Cachaça, and experience the true spirit of Brazil with every sip. Saúde!
RECOGNIZED AS THE BEST
93 POINTS
The Tasting Panel Magazine is the most widely circulated trade publication in the beverage industry, reaching an audience of thousands of key decision-makers every month and growing on an international scale. Manning the ship is renowned wine and spirits veteran Anthony Dias Blue as Editor-in-Chief and longtime wine and spirits Publisher and Editorial Director Meridith May.
With their expertise, experience and esteem, they collectively have their finger on the pulse of the beverage industry, making for one of the most informative and cutting edge publications focusing on beverages, the beverage trade and the people who make the industry tick. Regular features include: "Blue Reviews" and "Publisher's Picks" authoritative scores and reviews of wines and spirits; "Industry Spotlight," highlighting innovators and leaders; and "Brand Spotlight."
GOLD MEDAL
Beverly Hills World Spirits Competition sponsored by Flowdesign is an international spirits competition for liquor brands. Beverly Hills is considered one of the most respected and recognized cities in the world, and the ultimate playground for those who appreciate and enjoy the best of everything.
A highly regarded group of professionals and industry experts from Beverly Hills enclave of restaurants and hotels and stores will judge the competition for taste, packaging and design.